Four marketing strategies to increase app store downloads and engagement

30-second summary: App marketing is intensely competitive. There are limited channels to market your app but millions of apps to compete with. It’s important to maximize every opportunity

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Four marketing strategies to increase app store downloads and engagement

App store optimization success: Top five KPIs you must measure

30-second summary: Mobile applications have become essential for human life, It has managed to reach every corner of the world, it is used for all kinds of things. There are more than two million mobile apps available in app stores but all of them are not equally successful. App Store Optimization (ASO) is one of the techniques that app owners and developers used to optimize their mobile for keywords

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App store optimization success: Top five KPIs you must measure

Nine tips to increase the average order value (AOV) of your ecommerce store

30-second summary: Running an ecommerce store makes it a must to know customers’ buying habits, insights about your marketing campaign performance, and how well your pricing strategy is performing.   However, your average order value (AOV) can be a key to getting more into customers’ carts and increasing your revenue

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Nine tips to increase the average order value (AOV) of your ecommerce store

How to make sure your dealer locator tools are optimized for local SEO

Brands with many distributor locations across the country use dealer locator tools to provide consumers information on how to find their products at local stores. But more often than not, these dealer locator mappers are missing the necessary local SEO optimizations that make their distributor locations appear prominently on search results pages. These brands are missing out on a huge opportunity to drive more visitors to their website, generate more retail traffic at these physical locations, and capture additional revenue as a result.

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How to make sure your dealer locator tools are optimized for local SEO

5 SEO features to make sure your ecommerce platform supports

When  choosing an ecommerce platform  to power your online store, it’s important to consider search engine optimization (SEO) features in your decision-making process. No matter how experienced you are with SEO, when you put the power into a platform’s hands, you may or may not end up with ability to control elements of your site that are essential to your ranking success

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5 SEO features to make sure your ecommerce platform supports