30-second summary: Issues with increasing your site’s organic traffic may be attributed to low organic CTRs.
30-second summary: Optimizing your ecommerce site’s SEO is essential to maximizing your ecommerce site’s traffic and revenue potential. Improve your SEO by structuring your website and page in a way that is easy for Google to understand.
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Eight great ways to audit your ecommerce site’s SEO
30-second summary: 60% of consumers have been shopping online more often since COVID-19. Making your local SEO strategy a top priority for small retailers and those with multiple locations. Shoppers are browsing more frequently and making more purchases, although they are smaller in value.
30-second summary: Reducing bad user experience of 404 errors by branding and customizing them. Including links to 404s allow users to navigate the website even when they come across a potential dead end
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Guide to using interactive 404s to boost your SEO
30-second summary: Whether through featured snippets and knowledge graphs, or carousels of movie times and podcast episodes, Google’s SERPs have increasingly become a one-stop-shop for users’ needs. As previously reported, these zero-click searches account for just shy of 55% of all Google search results , outdoing organic results altogether. Zero-click search is not as much of a hurdle as you might think. Chief Executive at Go Up Ltd, Edward Coram James shares more about how you can tailor your search strategy to make zero- click work for you.
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How to adapt SEO strategies for the zero-click search landscape
SEO is extremely important for growing your brand in 2020.
11 Deadly SEO mistakes to avoid in 2020
To be honest, paid search marketing is not a child’s play. Although its compelling benefits cannot be overemphasized, just like SEO, it has its own portion of disadvantages. With no shortage of traffic, Amazon is no doubt a sure place to invest in paid search marketing
Link building is hard. Anyone who says otherwise has either not done much of it, or they’re trying to sell you a course. To make it even harder, there are a million supposed link building hacks and tactics on the web – and most of them are pretty bad.
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Two simple behavioral levers to improve your link building efforts
Now, after reading the title, you can think, “What new can I read here? At least every month I see similar articles on different blogs”.
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Research: The most common SEO errors
A vast majority of customers find Google reviews posted by strangers just as trustworthy as personal recommendations. So how can businesses encourage customers to leave a review for them on Google
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Seven time-tested tactics to generate more Google reviews