Optimizing for position zero: The future of voice search

It’s still early days in the world of voice search, and yet already this new type of device and search engine use is – according to comScore – expected to account for up to 50 percent of the global search market next year. That’s a major shift in consumer behavior in only a few short years. Digital assistants are becoming increasingly prominent in our homes and on mobile devices, and their ubiquity will only increase

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Optimizing for position zero: The future of voice search