30-second summary: The best time to prepare for the holidays was 6 months ago.
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Five SEO tips that capture holiday attention and boost sales
Tag Archives: location
Post-COVID-19 strategy to restore your social media reputation
30-second summary: Trends suggest that about 25% of businesses paused their marketing and advertising on social media during the first six months of 2020. Facebook reports that 89% of advertisers reconsidered their budget in response to the coronavirus outbreak. This post attempts to underline some of the strategies you can consider practicing to restore your reputation and recognition on social media
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Post-COVID-19 strategy to restore your social media reputation
An SEO’s guide to event schema markup
. Tha30-second summary: From Google’s Cloud Next conference to Starbucks’ shareholder’s meetings , the live event industry has undergone a dramatic transformation in light of the global COVID-19 outbreak. As online services become more integrated into people’s lives, audiences expect more information that’s up-to-date and delivered quickly, including the events they plan on attending. This is where event schema markup can really help optimize event web pages so they show up on search results pages
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An SEO’s guide to event schema markup
Guide: How to structure a local SEO strategy for your business
30-second summary: Take advantage of Google’s search market domination with two spots on the first page of Google – Local pack and localized organic search results.
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Guide: How to structure a local SEO strategy for your business
Effective mobile advertising strategies for 2020
30-second summary: With the entire global COVID-19 pandemic that has brought the world to its feet and forced everyone inside their homes, mobile marketing is going to take a very different turn. As per earlier estimates, mobile advertising was going to make up for a whopping 75% of all digital ad spending by 2022.
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Effective mobile advertising strategies for 2020
Content marketing in the COVID-19 crisis: What the hospitality industry is teaching us
30-second summary: The COVID-19 crisis is impacting so many incredible brands — from neighbourhood spots to household names — many businesses have been reeling from the impact of everyone needing to stay home for the good of public health. Fractl’s Marketing Director, Amanda Milligan looked into how various brands are responding to this hardship through content to share some important lessons for other B2B and B2C businesses.
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Content marketing in the COVID-19 crisis: What the hospitality industry is teaching us
Local SEO: How to make a website audit in 30 minutes
30-second summary: When people are searching for something through the search engines, they’re always keeping their location in mind. 87% of consumers prefer interacting with businesses through reviews.
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Local SEO: How to make a website audit in 30 minutes
VPN and SEO: Why professionals should care
Virtual private network (VPN) is a technology that stretches a private network across a public network. It helps you build a secure connection to another network over the World Wide Web
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VPN and SEO: Why professionals should care
Why businesses should implement structured data
It goes without saying that the world of SEO is becoming ever more technical, and over the past decade, webmasters, SEOs, and in-house teams have been widening their knowledge and skillsets to help their sites compete in search engine results pages.
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Why businesses should implement structured data
How improved Google ratings impact conversions
When performing a search on Google these days you will often find it contains a local result.