How to optimize keywords and SEO titles with popular keywords

30-second summary: Title optimization of articles, blogs, or webpages is critical to get traffic and earn money from Adsense and affiliates The standard advice is to stick to one keyword phrase per page to maintain strict relevance and avoid getting penalized for keyword stuffing Adding extra related keywords, however, apart from the modifiers and words to create a sensible title has the potential to get more traffic to websites Here are some good insights and tips on how you can optimize your keywords titles Optimizing titles of articles, blogs or webpages is critical for getting traffic and earning money from Adsense and affiliates.

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How to optimize keywords and SEO titles with popular keywords

Five quick and easy ways to make surveys more effective for content marketing

30-second summary: When writing a survey, clarify your objectives before you start writing questions—time spent writing a strategy is well worth it if it means you didn’t forget a vital question (or include an irrelevant one).

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Five quick and easy ways to make surveys more effective for content marketing

The UK election and SEO games: Search, scandal, and big promises

The UK goes to the polls this week and the governing Conservatives have already made headlines for their online activities. Luke Richards dives into the political battleground that is the Google SERPs – and provides his analysis of the manifesto promises relevant to the digital business community. As the UK heads towards its third general election in four years, the two main parties – Conservatives and Labour – both seem to agree that investment in digital technologies is crucial to tackling challenges within the economy, the environment, and the country’s working relationship with the rest of the world after Brexit

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The UK election and SEO games: Search, scandal, and big promises

Five search reports for ecommerce you can pull now to prep for Q4

Ecommerce companies know this to be true, but it bears repeating: the holiday season will be on top of you before you know it, and it’s time to start getting your Q4 plan ready. There are many reports and analysis you can pull and put together to develop our Q4 plan. Use the summer’s relative slowness to audit your accounts to see if there is anything to improve before the busy season comes

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Five search reports for ecommerce you can pull now to prep for Q4

How should PPC and SEO work together to gain visibility?

Getting PPC and SEO to work together effectively is always a key goal, whether we’re managing just one of the channels or both of them. Although it sounds easy in principle, it’s generally not. A typical request cropping up is around sharing top-performing PPC ad copy by category and using this to update meta descriptions . Sharing ad copy performance is something PPC teams should definitely be doing with their SEO counterparts; but unless your meta descriptions are awful the impact here is minimal.

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How should PPC and SEO work together to gain visibility?