30-second summary: WeChat, a widely-used Chinese app, provides users with a variety of features including messaging, shopping, and more, inevitably affecting the search landscape with the abundance of data and content it provides to users. Chinese users are stepping away from using traditional search engines, and instead, are leaning on searching within one-stop apps that are more tailored to their search queries
30-second summary: Social media apps, online games, st reaming content, and other digital media content together have managed to take away the maximum share for the time users are spending in the Lockdown period. Ecommerce is the “new normal”, we will see a huge shift in the buying-selling sector after the world has recovered from COVID-19.
Oleg Shchgolev, CEO and Co-founder of SEMrush, also created SEOquake that was released in 2006. SEOquake was the inspiration to creating something more complex. Then SEMrush was born with the help of his partner, Dimitri Melnikov
The appearance of Google CEO Sundar Pichai in front of Congress yesterday has been eagerly anticipated by those of us following the company’s tumultuous year in the face of criticism from international press, human rights organizations, and its own staff.
The SEO industry is growing rapidly—estimated to balloon to $79 billion by 2020. Even though you may already be doing great with SEO marketing , you should not ignore the potential benefit of a virtual private network (VPN) on SEO strategies. A VPN is a solution that helps connect two parties on the internet anonymously and using an encrypted network that is private
In order to meet the needs of today’s consumers and a more intelligent digital market, creating value in optimization campaigns requires innovative thinking and a personalized approach. Adverts, landing pages, and on-site messages that feel tailor-made are becoming the norm for many brands, contributing to higher response rates, visibility, and value
Black Friday kicks off a shopping season that lasts through Christmas each year, with online retailers vying for the profitable attention of consumers. With spending expected to rise by 47% this year, competition will be fierce. SEO can make a significant ecommerce contribution; some final tweaks can make the difference between rising to the top of results and languishing at the bottom of page one .