What’s new with Earth? First impressions of the relaunched Google Earth

Google has just re-designed, revamped and re-launched its Earth product, and it has certainly been worth the two-year wait. Earth is now built into Chrome, so there is no longer a need to download a cumbersome desktop app to access this global repository of images, videos, and knowledge cards.

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What’s new with Earth? First impressions of the relaunched Google Earth

All Your Ads Are Automated

Artificial intelligence is about to make the work of even the most creative advertising executive obsolete. Google announced that it has automated the process of creating new ad variations for AdWords and is actually testing out the functionality live on some campaigns right now.

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All Your Ads Are Automated

Seven ways to elevate your personal and professional SEO performance in 2017

According to research from Borrell associates, SEO spending is forecast to reach $79.27 billion by 2020. However, the problem that many marketers face is actually elevating the importance of SEO within their organizations

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Seven ways to elevate your personal and professional SEO performance in 2017

How a new AI powered search engine is changing how neuroscientists do research

When you think of artificial intelligence , images of futuristic robots or memories of bad sci-fi films might come to mind. However, the reality of AI is actually a lot more tame: a friendly search engine, for instance.

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How a new AI powered search engine is changing how neuroscientists do research

Workplace by Facebook: a reality check

Internal social tools are fantastic for business. They break down barriers, build connections, and make it easier for employees to collaborate across distances, functions and hierarchies. As the name suggests, they make work more social, too.

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Workplace by Facebook: a reality check

Influencer marketing: the strides we’ve made in 2016

Influencer marketing saw a huge bump in popularity in 2016, and it’s expected to grow even more in 2017. The social media marketing industry is evolving faster than ever, which is why it’s important to stay on top of the industry changes coming in the New Year. This is how your brand or agency will stay ahead of the curve to be better prepared for your influencer marketing strategy: Marketers are investing more in influencer marketing Recent “60 Minutes” reports show that influencer marketing is rapidly inserting itself into the mainstream conversation and is becoming more familiar to average consumers.

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Influencer marketing: the strides we’ve made in 2016

Case Study: A Penguin 4.0 Recovery

We’ve had time for the dust to settle after the Real-Time Penguin update was released.  It’s now been more than 4 weeks since the update was implemented, and close to a month since Google announced the end of the launch.  The question in everyone’s mind now is – what can we learn from this update

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Case Study: A Penguin 4.0 Recovery

Eight tools to help manage every step of the email marketing process

Email marketing can be overwhelming, especially if you are new. Lots of tweaking, designing and testing

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Eight tools to help manage every step of the email marketing process

Could ‘people-powered’ Digle be the future of search?

It’s search, Jim, but not as we know it. In a search industry where most of the major players are focused on machine learning , artificial intelligence and developing increasingly sophisticated algorithms , it’s unusual to come across a company which sets out to do the exact opposite. Enter Digle , the ‘people-powered’ search platform.

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Could ‘people-powered’ Digle be the future of search?

Seven influencer marketing strategies that work

As influencer marketing grows in popularity, we’re also seeing it become increasingly commoditized. We’re seeing marketplaces auctioning off influencers with the largest following to the highest bidder. And networks “matching” brands with any influencer they have available

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Seven influencer marketing strategies that work