For the past five to six months the search industry has been buzzing with talk around the biggest change to Google search results for quite some time – the mobile-first index .
:: By Nick Rojas, @NickARojas :: While Google's new Pixel smartphone has the best-ever smartphone camera, a battery capable of lasting all day, and unlimited storage for videos and pictures, the mobile device also has under-the-hood capability that promises to revolutionize search engine optimization (SEO). The reason for this is that the…
Continue reading here:
What Google’s New Pixel Phone Will do for Mobile SEO
Kenshoo’s third “Mobile App Advertiser Trends Report” shows continued and significant growth in the mobile advertising and app install space as the market matures and evolves SUBSCRIBE to Website Magazine & Accelerate 'Net Success Mobile app installs in Q2 2016 increased 36% year-over-year (YoY) for the gaming…
Mobile App Advertising Increases 54%
Knowing the mobile habits and preferences of an audience puts brands in a greater position to provide an engaging and useful experience. The problem is that most enterprises don't know the first thing about their prospects or customers, so efforts at optimization end up going nowhere. Mobile marketing cloud technology provider SessionM…
Know Thy Mobile Customer
:: By Kimber Johnson, ASPEN App Design :: The U.S.
7 Powerful Tips to Increase Mobile Loyalty
A new report out from PYMNTS and BlueSnapp, the Checkout Conversion Index (CCO), shows that Internet retailers aren't doing a very good job optimizing the mobile checkout experience. A review of 39,000 data points, across 657 sites and 14 merchant categories, revealed that forty-eight percent of merchants scored well below the average Index… [[ This is a content summary only.
Read the original:
#CheckoutFail – Online Merchants Failing the Mobile Experience
Imagine a version of Google where any search you do on your mobile will serve results from not just the mobile web but the apps on your phone too…
What is app indexing and why is it important?
Google recently released its Q3 earnings, citing strength in overall results and calling particular attention to the mobile search business.
The rest is here:
Google’s Q3 earnings: how did mobile search perform?
Adobe and Dropbox announced an integration of their applications that should bring greater flexibility to the mobile working world. The partnership will make it possible for users of Adobe Acrobat DC and Adobe Acrobat reader to access and take common actions on PDF files stored in Dropbox.
See the rest here:
Flexibility for the Mobile Workers with Dropbox & Adobe
Admit it; the mobile experience can be pretty awful. It's still not uncommon for publishers pages to take too long to load and when they do, interacting and truly experiencing the site can be difficult for consumers.
View original post here:
The Mobile Web, Accelerated