How to improve your digital marketing with competitor analysis

30-second summary: SEMrush have created the guide ‘How to Do Online Competitor Analysis’ to help you start looking at what your competitors are doing. Analyzing your competitors’ digital marketing strategy can help you optimize your campaign and your upcoming ideas to improve both your short and long-term wins

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How to improve your digital marketing with competitor analysis

Five steps to deliver better technical SEO services to your clients

Taking control of a site’s technical SEO is both an art and a science. Take it from me — a content strategist guy at heart — technical SEO requires a balance of knowledge, diligence, and grit to be proficient

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Five steps to deliver better technical SEO services to your clients

Google featured snippets: A short guide for 2019

When you ask any question in Google or search with any keyword, a special block of information may appear, which is known as a featured snippet. This block will contain an extracted summary of the answer from a webpage, a link to that page, and most of the time, a related image. Google extracts the summary programmatically

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Google featured snippets: A short guide for 2019

4 Ahrefs and SEMrush alternatives that bring innovation to competitive analysis

Let me start by saying I love SEMrush and Ahrefs. I use them both on a daily basis and cannot imagine my life without them

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4 Ahrefs and SEMrush alternatives that bring innovation to competitive analysis

5 ways to identify potential featured snippets to rank for

Have you been wondering how to start owning Google’s featured snippets for your brand? If you’d like to earn those coveted “position 0” spots, you need to start by understanding what featured snippets are  and how to earn them.

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5 ways to identify potential featured snippets to rank for