Internal communication plan: How SMB marketing teams can achieve growth

30-second summary: With remote work and the peak season coming in, creating an internal communication plan has become a massive priority for upper management to facilitate great teamwork. How can companies create internal communication plans that not only work in the short term but can also be utilized for years to come to achieve steady team growth? Eight great steps to improve your SMB digital marketing team’s internal communication plan and optimize successful outcomes

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Internal communication plan: How SMB marketing teams can achieve growth

How AI can supercharge performance marketing

30-second summary: Performance marketing is growing strong and the idea of thinking of the future along with emerging technologies that can supercharge your campaigns sounds exciting. The applied use of AI in marketing is a common challenge for many brands.

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How AI can supercharge performance marketing

Five extensions to help you boost on-page SEO

While there are many extensions that can supplement your online presence and improve your on-page SEO performance, some happen to be very underrated but offer a lot more than others. On-page SEO is an integral part of online marketing.

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Five extensions to help you boost on-page SEO

How to scale content production to capture the long-tail opportunity

Here’s something we all know so well that nobody needs to say it anymore: content is king. We know it because we’ve been hit over the head with the phrase more times than you can shake a page view at. There’s no getting away from it: producing high-quality, engaging content and unique copy is vital for SEO, brand awareness, and affinity.

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How to scale content production to capture the long-tail opportunity

The end of DoubleClick and Adwords? Google simplifies its branding with Google Ads, Marketing Platform and Ad Manager

It’s been 18 years since the launch of Adwords and it was about time for a change for Google. So many things have changed in almost two decades.

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The end of DoubleClick and Adwords? Google simplifies its branding with Google Ads, Marketing Platform and Ad Manager