By 2020 it is projected there will be nearly 21 billion internet-connected devices, or “things” in the world. The explosive ubiquity of this mobile-connected technology has led people to depend on these devices more regularly, with 94 percent of smartphone users claiming that they carry their phones with them frequently and 82 percent reporting that they never, or rarely, turn their phones off. These numbers fall in line with a trend that is longer-standing, with Morgan Stanley reporting as early as 2011 that 91 percent of mobile users have some kind of mobile device within arm’s reach 100 percent of the time
Of the many tools available for tracking visitor behavior, Google Analytics is one of the most famous ones. This free tool provides website owners with insightful information about the traffic driven to their website, helping them to determine exactly where each user originated and how they ended up on the site. So, if you are an enthusiast who is setting up a website or a new blog using WordPress as your CMS , it is highly recommended to install Google Analytics to your WordPress site.
These are interesting times for voice search , both in terms of its adoption among consumers and its technological development.
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“Ubiquitous and seamless”: The future of voice search
We all know that Facebook is a viable source of huge amounts of mobile traffic with relatively cheap CPCs (cost per click). It’s too good an opportunity to ignore in today’s digital landscape – even if your mobile landing-page experience isn’t up to snuff.
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How to capitalize on Facebook mobile traffic – even with a poor mobile experience
A study of 700 top ecommerce brands found that the majority are underperforming when it comes to optimizing their sites for speed . Find out how you can avoid the same mistakes. Web users are not patient.
In 2016, Google rolled Panda into its core algorithm . What this means for webmasters is that a website can be hit by (and recover from) a content penalty at any time. But, more problematically, it also means it’s becoming impossible to diagnose why a website has dropped in rankings
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Does your website suffer from one of these five content gaps?
Voice search is currently experiencing exponential growth, and some interesting trends are emerging with regard to how people are using it. Voice search is already a fast-growing movement in the search industry, and the latest figures indicate that it’s starting to win ground in daily use.
Back in October, Google announced the impending rollout of a mobile-first search index , a sure to be massive overhaul of the way Google indexes its search results which has had SEOs scrambling to prepare their businesses . In fairly typical Google fashion, a few months on from the announcement, we’re still no closer to a definitive date on when the change will take place.
Valentine’s Day is the first big campaign of the year for brands. How can digital marketers take advantage of it and reach their target audience
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How digital marketers can take advantage of Valentine’s Day
If you're looking to get rich creating mobile applications, focus on games, because that's where the money is at. The mobile games market generated $40.6 billion in worldwide revenue in 2016 – a sum equivalent to all global box office sales during the same time period – and grew 18% over the year before. Mobile games now..
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Create This Type of App to Generate Billions