Mobile video is a major up-and-coming trend in content, with brands everywhere converging on the new and lucrative mobile video market. Mark Zuckerberg said on a recent shareholder conference call that he sees video as “a megatrend on the same order as mobile” – which makes mobile video, the intersection between the two, the ultimate sweet spot of engaging content to draw in new consumer eyeballs. But sadly, there are still some technical hurdles to overcome before the mobile video experience is as smooth as companies would like it to be
Mobile video is great. When it works. Implemented correctly, video or audio *should not* impact the speed that pages load on a mobile device and when the play button is pressed, it needs to start quickly and work well
Digital advertising solution Mixpo introduced two new vertical outstream ad formats, Vertical Video Takeover and Vertical Video Reveal, which will allow publishers to create new mobile video ad placements. Smartphone users hold their phones vertically around 94 percent of the time, according to MOVR's Mobile Overview Report, and Mary… [[ This is a content summary only.
Today, Facebook and Instagram announced video on Instagram for iPhone and Android. Now, users can record and share 15 seconds of mobile video with basic editing features, including 13 new visual filters exclusively to video.
Today, more people are watching video on mobile devices than ever before, using tablets and smartphones of every type to view television programs, breaking news, live sporting event broadcasts and much more. The profusion of IP-enabled devices should give Web content publishers unprecedented monetization opportunities now that consumers can..