The 2018 guide to free SEO training courses online

Over the past decade SEO has been growing into its position as a critical marketing channel for businesses. You might be new to this environment, or you may have new team members that need to be trained up on search engine optimization. Before you go handing over your gold coins to a training consultant, we suggest you read this article where we have outlined some of the best (and importantly, free) SEO training courses and websites to take your knowledge to the next level in 2018.

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The 2018 guide to free SEO training courses online

Who were the “winners” and “losers” of organic search in 2017?

Earlier this week, Searchmetrics published its fourth annual Winners and Losers Report , which reveals how certain sites fared in organic search visibility on Google.com during 2017. Searchmetrics bases its analysis on a unique indicator known as ‘ SEO visibility’, which it uses to measure a webpage’s performance in organic search. This is not the same as organic search ranking, but aims to give an overview of how often a website shows up in search results, based on “search volume and the position of ranking keywords” (as explained in the Searchmetrics  FAQ ).

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Who were the “winners” and “losers” of organic search in 2017?

Best of 2017: Our top 5 articles in SEO

As we come to the end of 2017, we’ve decided to take a look back at some of our most-read articles throughout the year. For the rest of this week, we’ll be highlighting the top five most popular articles in various categories across the site.

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Best of 2017: Our top 5 articles in SEO

6 ways to market your local business online (beyond Google Maps)

Local businesses have lots of great opportunities to use digital channels to their advantage. Here are a few actionable ways to promote your local business online apart from the most important (and the most obvious) one:  Getting verified on Google Maps

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6 ways to market your local business online (beyond Google Maps)