Google has just re-designed, revamped and re-launched its Earth product, and it has certainly been worth the two-year wait. Earth is now built into Chrome, so there is no longer a need to download a cumbersome desktop app to access this global repository of images, videos, and knowledge cards.
Google has announced that “Similar items” is now available globally in image search on mobile and in its Android app.
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How can marketers optimize for Google’s new “similar items” feature?
Creating and launching a fully-fledged website is not enough to get your brand noticed by itself. In order to improve your online visibility, you will need to carry out SEO ( search engine optimization ) practices. If you want to achieve a higher ranking on Google and other search engines, you’ll need to get serious about search engine optimization.
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The SEO benefits of using WordPress to publish your content
Remember the Ice Bucket Challenge ?
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7 Timeless Reasons Why & How Content Goes Viral
In our last column we asked: Has Google killed mobile organic search? In this column we consider what Google’s plans are for those owned properties that get the prime real estate atop mobile search results, such as Google My Business (GMB) and Knowledge Graph (KG). There are five areas/initiatives that should be observed closely, as these could be prototypes for the future of mobile local search
A practical local SEO guide for business owners. Have you ever used Google to find something nearby ? Like searching for “sushi”, “locksmith” or “nightclub”
A complete Local SEO guide for small businesses
Online writing has its own style and it’s even more challenging when you consider its impact on SEO . Here are 15 tips to keep in mind when writing for the web. There’s no need to think of Google every time you’re writing a new post, but it’s still useful to understand what makes a piece of content effective, both in social and search results.
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15 writing tips to rank higher on social and search results
Facebook advertising is becoming very useful, especially when you explore its potential and all its targeting options . Greg Gifford , Director of Search and Social at DealerOn, delivered a very informative presentation at Brighton SEO last week, describing all the advertising options that Facebook offers along with the impressive targeting you can achieve.
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How to master Facebook advertising and targeting
:: By Keval Padia, Nimblechapps :: A picture is worth a thousand words may be an overused phrase, but it holds true. Images make posts, pages and more interesting and compelling, but failing to optimize them for both engagement and search engines is a mistake. Below you will find six killer tips to optimize your images.
How to Best Optimize Your Images for SEO
:: By Colin Bendell, Akamai :: Images are critical to the success of your online business. Good visual content does not just increase online sales, but also increases user engagement, retention and loyalty
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The Impact of an Effective Image Management Strategy on Your Website