What’s behind the trend towards private search engines?

Recently on Search Engine Watch, we rounded up six newcomers to the search engine landscape that are worth keeping an eye on for the future. Each new search engine takes a slightly different approach to searching the web, but there is one trait that many of the recent ones have in common: private, secure searching

See the original post here:
What’s behind the trend towards private search engines?

Mobile SEO: The 3 areas that really matter for SEO performance

With the upcoming launch of Google’s mobile-first index, digital marketers are preparing for a proliferation of “ micro-moments ”. There has been a lot of noise around this seemingly seismic shift, but this trend was set in motion years ago and we have plenty of data to hand on what makes or breaks a mobile SEO campaign.

Excerpt from:
Mobile SEO: The 3 areas that really matter for SEO performance