Top three marketing trends for the COVID-19 era

30-second summary: The COVID-19 era dramatically impacted the world, and marketers are scrambling to adjust.   If you want to stay on top of what ’ s going on in the marketing industry, you have to meet people where they are.  Founder and CEO of  Teknicks, Nick Chasinov, shares three marketing trends that can help businesses meet consumer demand and capitalize on the industry dynamics. Today, marketing shifts happen without warning and seemingly overnight.

Read more:
Top three marketing trends for the COVID-19 era

COVID-19 and its impact on ad spend

30-second summary: The COVID-19 crisis is affecting everyone, and every business is dealing or at least trying their best to deal with it. According to  Statista , the advertising industry is looking at a $26 billion loss in revenue as of early March 2020 due to the coronavirus outbreak.

Here is the original post:
COVID-19 and its impact on ad spend

How to make the most of Google’s “People also ask” results

Google’s “People also ask” boxes are widely discussed within the SEO industry as they take a lot of SERP real estate while providing little to no organic visibility to the publishers’ sites.

Read the rest here:
How to make the most of Google’s “People also ask” results

Interview with Tony Uphoff: Digital Marketing for B2B Manufacturing Industry

Most of my clients are from B2B industrial manufacturing. I have many challenges with this industry because my clients’ products and services are very specific, niche websites.

Original post:
Interview with Tony Uphoff: Digital Marketing for B2B Manufacturing Industry

Four ways to use marketing feedback loop to optimize SEO efforts

This is a marketing strategy that may change everything you know about content marketing and SEO. The customer feedback loop is an effective way to improve your offerings to your customers and modify what they get based on their feedback. It’s a business strategy that has been in existence for quite some time, but here, it’s refined towards content marketing and SEO.

More:
Four ways to use marketing feedback loop to optimize SEO efforts