Google Answer Box Strategy: The Dos and Don’ts

There is significant evolution occurring, on an almost daily basis, when it comes to Google’s search engine results page (SERP) . Recently, Google’s SERP has gone through yet another evolution, with the addition of a rich featured snippet known as Google’s Answer Box . Since its initial launch, the Answer Box Snippet has continued to gain traction, but it wasn’t until 2016 that brands really started utilizing it.

See the rest here:
Google Answer Box Strategy: The Dos and Don’ts

What we can learn from the latest trends in voice search

Voice search is currently experiencing exponential growth, and some interesting trends are emerging with regard to how people are using it. Voice search is already a fast-growing movement  in the search industry, and the latest figures indicate that it’s starting to win ground in daily use.

Read more:
What we can learn from the latest trends in voice search

Get iOS Apps Discovered with Apple Search Ads

Ask mobile app developers why iOS is their first platform choice and their answer will likely have something to do with the fact that the owners of these devices are simply more sought after than any other device segment, routinely spending more and interacting more per sesssion than their Android counterparts.  SUBSCRIBE to Website… [[ This is a content summary only.

Visit link:
Get iOS Apps Discovered with Apple Search Ads

Filling the Data Gaps with Webbula

You might have access to a lot of data on customers and prospects, but is that data accurate and up to date? Most don't really know the answer to this question, but they should, as it is a very important one

Visit link:
Filling the Data Gaps with Webbula

The ABC of Google Quick Answers

Google is increasing the number of queries that receive a Google Quick Answer box. The number of results that had an answer box went from just over 20% in December 2014 to more than 30% in May 2016.* Brands that wish to maintain a strong digital presence need to make sure their website is well represented within these rich answers.

Link:
The ABC of Google Quick Answers

5 Strategies to Take Advantage of Google’s Knowledge Graph and Rich Answers

:: By Larry Alton, @LarryAlton3 :: If you’ve used Google at all in the past few years (and you’d be lying if you said you haven’t), you’ve likely noticed an occasional, useful peculiarity. Sometimes, when you search for the answer to a question, or for information on a general subject, Google provides a direct answer in a… [[ This is a content summary only

Continue reading here:
5 Strategies to Take Advantage of Google’s Knowledge Graph and Rich Answers

In Pursuit of Featured Snippets in Google Search

There's a lot of confusion about how Google's Featured Snippets work and what it takes to receive that treatment for specific web pages. Let's take a closer look.

Read more here:
In Pursuit of Featured Snippets in Google Search

Time to Forget About Millennials and Think About Centennials?

If you have ever wondered what generation comes after Millennials, the answer is Centennials. According to a recent PowerReviews study, Centennials (ages 13-18) are leading an in-store shopping charge.

Read the original post:
Time to Forget About Millennials and Think About Centennials?